Книга
Business communication essentials : fundamental skills for the mobile-digital-social workplace
Bovée Courtland L., Thill John V.
Универсальный читальный залИндекс: HF5718 - .B68
Библиографическое описание
- Издательство
- Pearson
- Год издания
- 2020
- Объём
- 544 с.
- ISBN
- 978-1-292-33009-9
- Шифр
- HF5718 - .B68
- Авторский знак (Кеттер)
- .B68
- Авторский знак (Хавкина)
- B 81
- Индекс ББК
- 87.774
- Индекс LCC
- HF5718
- Дисциплина
- A Step to Graduate, Business Communications
Ключевые слова
business communicationprofessional communicationcollaborationinterpersonal communicationscheduling business messagesbusiness writingcreating messages for digital channelsscheduling reports and proposalsdeveloping and delivering business presentationswriting a resumeapplying and interviewing for a job
Тематические рубрики
- Ethics - Etiquette - Business Ethics
- Business communication
Аннотация
Business communication has been in flux over the past two decades: email, web content, social media, and mobile have been game-changing. This book provides students with the fundamental skills for a career in the modern mobile workplace. Through a combination of basic Business English, communicative approaches and the latest technology, the text covers writing, listening and presentation strategies in a modern manner. In the 8th edition, Bovee and Thill provide numerous exercises, tools, and online resources to prepare students for the new reality of mobile communications and new trends for a successful start in business.