Trust me, I'm lying : the tactics and confessions of a media manipulator

Ключевые слова

Тематические рубрики

• Mass media
• Marketing - Blogs
• Public relations - Blogs
• Social media - Economic aspects

Аннотация

As he explains, “I wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why am I giving away these secrets? Because I’m tired of a world where trolls hijack debates, marketers help write the news, opinion masquerades as fact, algorithms drive everything to extremes, and no one is accountable for any of it. I’m pulling back the curtain because it’s time the public understands how things really work. What you choose to do with this information is up to you.”