Книга
Communication in times of trouble : best practices for crisis and emergency risk communication
Seeger Matthew, Sellnow Timothy
Универсальный читальный залИндекс: HD49.3 - .S44
Библиографическое описание
- Издательство
- Wiley-Blackwell
- Год издания
- 2019
- Объём
- 139 с.
- ISBN
- 978-1-119-22925-4
- Шифр
- HD49.3 - .S44
- Авторский знак (Кеттер)
- .S44
- Авторский знак (Хавкина)
- S 43
- Индекс ББК
- 65.290-2
- Индекс LCC
- HD49.3
- Дисциплина
- Management
Ключевые слова
Тематические рубрики
- Economics - Crisis Management
- Communication in crisis management
Аннотация
This book covers crisis communication strategies and focuses on practical applications for effective management. It includes an extensive discussion of best practices in pre-crisis, crisis and post crisis stages. The book pays special attention to the needs of meeting the needs of diverse audiences and communicating in a responsive and responsible way. The principles are appropriate for many kinds of events including earthquakes, tornadoes, hurricanes, tsunamis, epidemics, and pandemics as well as industrial accidents, toxic spills, transportation disasters, fires and intentional events.